Each Wednesday at 10am EST, we host a Weekly Communication Support Check-In to share best practices and discuss with each other how we are communicating differently (or the same) during the current social and health crisis. Here are some notes from this week’s meet-up that may help you navigate what’s most important to communicate now.
You Are Not a “Brand”
Your work is a unique mix of vision, passion and the way you want to make an impact in the world. That’s an IDENTITY. Amplifying your real Identity lets you be authentic – and that’s good for your Public Image.
During today’s support meeting, we reviewed the Identity section of our Public Image Works method. To go with the method, we also shared our “Identity Review” Tool that can help organizations get on the same page.